Meta is announcing wider availability of its generative AI chatbot, “Meta AI,” to all WhatsApp, Facebook, Messenger, and Instagram users in India today. The company had initially deployed the chatbot in April for testing with select users. Meta AI is powered by Meta’s latest Llama 3 large language model. It is currently available only in English. Meta has integrated it directly into WhatsApp group chats, so it can for instance recommend restaurants for your next outing. Meta AI is available on the web as well where it can help create a multiple-choice test for study practice, so on and so forth. Meta AI’s capabilities extend beyond WhatsApp and web. As you scroll through your Facebook Feed, Meta AI is there to enhance your experience. If you come across an intriguing post, you can ask Meta AI for more information directly from the post. One standout feature of Meta AI is its text-to-image generation, activated by using the word “imagine.” Whether in a direct interaction or a group chat, you can create and share images effortlessly. This “Imagine” feature allows you to spark creativity, enabling you to design a custom invite for your child’s birthday party or collaborate with friends to create fun, […]
Meta unveiled a set of new generative artificial intelligence (AI) features for advertisers Tuesday (May 7), including image and text generators that speed up creative production. The offerings address a demand among marketers for a greater sense of control in their AI experiments and a guarantee that the results will meet what are often specific internal brand guidelines, like ensuring the correct colors are present in ads. Striking the right balance with generative AI is important for Meta to build confidence in a technology the Instagram and WhatsApp owner believes is key to future growth but that has fallen into complex ethical and legal tangles. “Part of the answer for how to grow [generative AI] adoption is making sure it’s not just a black box but you also have the right levels of control,” said John Hegeman, vice president and head of monetization at Meta, during the Q&A portion of a presentation to reporters. “Brand guidelines are an area where brands are going to continue to have a lot of specific preferences and not want those to be violated.” Meta’s image generator at launch only spits out image variations based on assets that the advertiser submits rather than working off of text […]
Meta is testing Meta AI, its large language model-powered chatbot, with WhatsApp, Instagram, and Messenger users in India and parts of Africa. The move signals how Meta plans to tap massive user bases across its various apps to scale its AI offerings. The company recently began testing the AI chatbot, until now available in testing in select markets including the U.S., with some users in India, many of them said. India, home to more than 500 million Facebook and WhatsApp users, is the social giant’s largest market. Meta confirmed the move in a statement. “Our generative AI-powered experiences are under development in varying phases, and we’re testing a range of them publicly in a limited capacity,” a Meta spokesperson told TechCrunch. Meta unveiled Meta AI, its general-purpose assistant, in late September. The AI chatbot is designed to answer user queries directly within chats as well as offer them the ability to generate photorealistic images from text prompts. Instagram and WhatsApp’s massive global user base, boasting billions of monthly active users, presents Meta with a very unique opportunity to scale its AI offerings. By integrating Meta AI into WhatsApp and Instagram, the Facebook-parent firm can expose its advanced language model and image […]
Facebook owner Meta META.O announced major changes to its policies on digitally created and altered media on Friday, ahead of U.S. elections poised to test its ability to police deceptive content generated by new AI technologies. What gets labelled? The social media giant will start applying “Made with AI” labels in May to AI-generated videos, images, and audio posted on its platforms, expanding a policy that previously addressed only a narrow slice of doctored videos, Vice President of Content Policy Monika Bickert said in a blog post. Bickert said Meta would also apply separate and more prominent labels to digitally altered media that poses a “particularly high risk of materially deceiving the public on a matter of importance,” regardless of whether the content was created using AI or other tools. The new approach will shift the company’s treatment of manipulated content. It will move from one focused on removing a limited set of posts toward one that keeps the content up while providing viewers with information about how it was made. Meta’s scheme evolves Meta previously announced a scheme to detect images made using other companies’ generative AI tools using invisible markers built into the files but did not give a start date at the time. A […]
Meta reportedly announced that it will now start labelling AI-generated images across all of its social media networks, including Instagram, Facebook and Threads, in the coming months. The social media giant already applies the ‘Imagined with AI’ labels to images generated using its Meta AI feature, but the company now wants to label AI images generated by other big players in the industry, including Google and OpenAI. “As the difference between human and synthetic content gets blurred, people want to know where the boundary lies,” Meta’s president of global affairs Nick Clegg wrote in a blog post on Tuesday. Meta to roll out ‘Imagined with AI’ labels “So it’s important that we help people know when photorealistic content they’re seeing has been created using AI,” he added. Clegg’s post said the platform already does it by applying “Imagined with AI” labels to photorealistic images created using our Meta AI feature. “That’s why we’ve been working with industry partners to align on common technical standards that signal when a piece of content has been created using AI. Being able to detect these signals will make it possible for us to label AI-generated images that users post to Facebook, Instagram and Threads,” he said. Meta […]
In the era of AI, everything is advancing rapidly, and among the latest innovations is Manus AI. This AI agent, developed by the startup Monica, is changing the way machines interact with the web and perform tasks autonomously. While traditional AI chatbots provide answers to queries, Manus goes beyond that as the meta-AI drafts, researches, and completes complex assignments independently of a human. As China seeks to lead the world in the global AI arms race, Manus is already being compared to some of the industry’s leading AI models, such as those from OpenAI and Google. What is Manus? Manus is a general-purpose AI agent that can complete real-world tasks for you autonomously. Instead of just answering questions, it determines an entire process. If you ask it to write a report about climate change, for example, Manus won’t just give you facts — it will research, draft a detailed report, create charts and then format it into a polished document. This hands-free method of completing tasks is a massive leap forward for AI-powered productivity. What Sets Manus Apart? Manus, released on March 6, has received significant attention for its performance in the GAIA benchmark, in which it allegedly outperforms OpenAI’s DeepResearch. A […]
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Who we are Suggested text: Our website address is: https://cybolink.com. Comments Suggested text: When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection. An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment. Media Suggested text: If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website. Cookies Suggested text: If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year. If you visit our login page, we will set a temporary […]
A new analysis of the e-commerce landscape has revealed the demise of traditional performance-only marketing, as sophisticated brand building takes centre stage. The report from Nest Commerce reveals that digital brand building described as ‘full-funnel performance’ is the needed approach to build awareness and win customers across increasingly video-first platforms including Meta, TikTok, and Google. The Readout, is a quarterly trends and learnings report derived from aggregated advertising data from Nest’s portfolio of e-commerce clients. It uses global ad data from 40+ e-commerce brands, managing over £100 million of media spend. According to Nest data, brands running awareness or traffic campaigns alongside performance campaigns saw a remarkable 31% YoY (Return on Ad Spend (ROAS) boost in Q1 2024, compared to a 32% YoY ROAS decline for brands that only leveraged performance. While Meta performance on aggregate is higher YoY, the trend differs based on whether brands leverage the upper funnel or not. 9% of Meta spend is now going to upper-funnel Investment in awareness and traffic activity. This has increased YoY by 356% and 30% respectively, as brands shift budgets towards driving long-term growth and incrementality. The verdict is clear: Full-funnel performance is a strategic necessity for winning digitally in 2024. The […]
WhatsApp is getting a new look, with Meta’s top messaging app rolling out a UI update, which includes significant changes to its Android app, as well as a cleaner layout, more prominent lower function bar options, updated graphic elements, and more. Here’s a side-by-side comparison of the current and new Android apps to highlight the differences. As you can see, the separate colored header bar at the top of the app is now gone, while the search icon has been replaced with a larger prompt for Meta’s new AI chatbot. Which I personally don’t think adds, or will add significant value for most users. But it’s there, and Meta’s really keen to get more people using it. So that’s another element. The other major shift is that the various tabs have been moved to the bottom, with all-new icons. Meta’s also adding a “darker dark mode” setting for light-sensitive users, while on iOS, WhatsApp’s got a new attachment layout to make it easier to share more types of content. These are not functional changes, as such, only visual reformats, though as WhatsApp notes, there are also new transitions and animations to complete the refresh. Post by @whatsapp View on Threads The reformat actually makes the layout […]
